Marc A Uible

Alright, let's dive into this lead's activity and get your sales team prepped for a successful engagement!

Quick Summary 🎯

• Started with a quiz, indicating a need for guidance.
• Expressed a strong preference for "American Farmhouse" style.
• Didn't specify other key factors like room, budget, or features in the quiz.
• Uploaded an image related to a Craftsman style home.

Key Interests 🌟

• Main focus: Identifying a style (American Farmhouse).
• Style preference: American Farmhouse, potentially with Craftsman influences (based on image upload).
• Products returned: Primarily Smooth Fiberglass Exterior Doors with different lite configurations (Full, 3/4, Half, Twin) and color options.
• Limited time (under 3 minutes) but multiple events (7) suggest quick exploration and potentially high interest if engaged properly.

Conversation Starters 💬

• "I noticed you're interested in the American Farmhouse style. What aspects of that style appeal to you most for your [project]?" (Assuming it's a home project)
• "We saw you uploaded an image; are you aiming for a blend of American Farmhouse and Craftsman styles for your home's exterior?"
• "Did any of the door styles returned by the quiz particularly catch your eye? We can discuss the different lite and color options."

Sales Approach 🎯

• Email or Phone Call: Since the session was short, a prompt call could be effective.
• Emphasize: How our doors can complement both American Farmhouse and Craftsman aesthetics.
• Specific product recommendations:
  • Smooth Fiberglass Exterior Doors with Perimeter Full Lite (e.g., D-PERF-0003) – Offers a classic, clean look suitable for both styles.
  • 8-Foot Smooth Fiberglass Exterior Door with Eastmont 3/4 Lite (e.g., D-EAS34-0003) – Adds a touch of elegance while maintaining the farmhouse feel.
• Potential concerns: Budget, color options, and how well the door will match their existing home.
• Address: Offer color matching services, highlight the durability and energy efficiency of fiberglass doors, and provide financing options if applicable.
• Relevant past project examples: Showcase installations of similar doors in American Farmhouse or Craftsman homes.

Visual References 📸

• https://solutions-engineering.s3.amazonaws.com/kbis-discovery-images/f734e754-cddf-4301-812d-705df847f05a/1745594695757-craftsman.jpg: Show examples of doors on Craftsman homes and how similar models can be adapted for an American Farmhouse style.
• Focus on showcasing Fiberglass door products that work in American Farmhouse exteriors.

User Profile

• Type of buyer: This user is likely in the early stages of a home renovation or building project and is seeking inspiration and guidance on selecting the right exterior door. They may not have a firm budget or specific requirements in mind, but they are drawn to the American Farmhouse style.

• Trends based on products: The user has shown an interest in smooth fiberglass exterior doors, which are a popular choice for their durability, energy efficiency, and low maintenance. The products returned by the quiz also suggest a preference for doors with lites (glass panels), which can add natural light and visual appeal to the entrance.

• Expert assumptions: Based on the user's selection of "American Farmhouse" and the image upload of a Craftsman-style home, it's possible that they are looking for a door that combines elements of both styles, such as a simple yet elegant design with clean lines and a natural wood finish or color. They may also be interested in energy-efficient options that can help reduce their home's heating and cooling costs.

• Products and budget: The user is likely looking for an exterior door for their home's main entrance. Given their interest in fiberglass doors with lites, their budget may range from $1,500 to $4,000, depending on the size, style, and features of the door.

• Average Price: The average price of the doors is roughly $2750 based on market data.

Let's get those doors selling! 🚪🏡