Will Thompson

Key Steps in Journey:

1. Discovered the website through the Discovery page.
2. Viewed a specific product (Classic Oak Door) and initiated the quiz.
3. Repeatedly explored the quiz, selecting different options for room type and home style.
4. Eventually viewed a product (Sliding Barn Door) and its product page in detail.

Interest Areas:

The user appeared most interested in the quiz, as evidenced by multiple selections and repeated visits to different quiz sections. They also spent considerable time viewing the product they eventually requested more information about.

Trigger for Requesting Information:

Selecting the American Farmhouse home style in the quiz triggered a confidence message that resonated with the user, prompting them to view a specific product (Sliding Barn Door) and ultimately request more information.

Patterns in Behavior:

The user exhibited a pattern of iterative exploration, refining their preferences through multiple quiz interactions. They also demonstrated a tendency to engage with confidence messages that validated their selections.