Marc A Uible

Okay, here's a breakdown of the website session data, designed to give your sales team actionable insights and conversation starters:

Quick Summary 🎯

• Entered through the "discovery" page, indicating initial exploration.
• Expressed interest in Cape Cod home style doors via the quiz.
• Refined product selection with custom queries related to color ("yellow") and price ($1k-$3k).
• Showed a strong preference for Pacific colored doors.

Key Interests 🌟

• Main product category: Exterior doors.
• Style preference: Cape Cod style, Smooth Fiberglass with Lite options (3/4, Half, Twin).
• Color Preference: Pacific (Blue)
• Time spent: ~4 minutes, actively using the quiz and custom queries.
• Engagement Level: Showed high engagement through quiz completion, custom queries, and product likes.

Conversation Starters 💬

• "I saw you were exploring Cape Cod style doors – what is it about that style that appeals to you?"
• "I noticed you liked several doors in the Pacific color – are you looking to complement an existing color scheme?"
• "We have a variety of customization options to match your exact needs. What kind of door are you looking to replace?"

Sales Approach 🎯

• Recommended contact method: Email, followed by a call if they respond.
• Key selling points to emphasize:
  • Energy efficiency of fiberglass doors.
  • Customization options (especially colors).
  • The availability of lite options.
• Specific product recommendations:
  • 8-Foot Smooth Fiberglass Exterior Door with Eastmont Twin Lites – Pacific (D-EAS-0016)
  • 8-Foot Smooth Fiberglass Exterior Door with Eastmont 3/4 Lite – Pacific (D-EAS34-0016)
  • 1-Panel Smooth Fiberglass Exterior Door with Perimeter Half Lite – Pacific (D-PERH1-0016)
  • 2-Panel Smooth Fiberglass Exterior Door with Perimeter Twin Lites – Pacific (D-PERT2-0016)
• Potential concerns to address:
  • Price range (they searched for doors in the $1k-$3k range). The products liked are on the higher end, so explore budget flexibility.
  • Ensure door is compatible with rough opening and pre existing jamb.
• Relevant past project examples: Showcase Cape Cod style homes with fiberglass doors in various colors and lite configurations.

Visual References 📸

• Focus on images of Cape Cod style homes with:
  • Fiberglass exterior doors.
  • Blue/Pacific colored doors.
  • Doors with various lite configurations (full, half, twin).
  • Doors that fit within the 1k-3k Price range.

User Profile 🧑‍💼

• Type of buyer: Likely a homeowner undertaking a renovation project with a specific architectural style in mind (Cape Cod). They are actively researching and using available tools (quiz, search) to narrow down their options.
• Trends: The liking of products in the Pacific color suggests a strong aesthetic preference. Interest in "yellow shaker style doors" indicates openness to exploring different color options and styles. The price range search ($1k-$3k) gives a rough estimate of their budget, but their "likes" are for products around the $4,000 - $5,000 range, indicating flexibility.
• Assumptions: They might be looking for a door that enhances the curb appeal of their Cape Cod style home while also offering energy efficiency. They value aesthetics and are willing to invest in the right product. They're likely in the early research phase, comparing styles and prices.
• Products: They are looking for smooth fiberglass doors, likely for an entryway. They prefer a door with glass (lite) to let light in.
• Budget: Originally aiming for $1k-$3k, but may be willing to spend more for the right product (~$4,000 - $5,000).
• Average price of liked products: $4,479